Starting from February 2009, the centre has entered into a collaboration with visual artist and master of visual art education, Anette Holmberg. Holmberg Art and Innovation, sees art in business is as the disruption needed to renew. In cooperation with CAL (*1) Holmberg Art and Innovation let the studio function as an experimental communications platform, on which creative challenges invites new ways to collaborate, design and develop. "Art should not just hang in a museum, but be a part of life. We need to feel the art on the body - be curious, let us inspire, get goose bumps and rated the right feeling in the stomach." (Anette Holmberg) Holmberg Art and Innovation has, in interaction with Novozymes, People & Organisation, Research and Development, developed a management process which, based on the creative challenges, focuses on the leader as an individual and as a role model.
Ole Fogh Kirkeby,
Professor, Center for kunst og lederskab, CBS - Copenhagen Business school.
*1: CAL - Center for art and leadership collaborates with an international network of scientists,
organisations and artists, with the purpose to create a foundation for
leading research within the field of Art and Leadership. Furthermore,
the centre cooperate with organisations from the business life and
organisations from society, in preparation to establish learning and
creativity.